Another Perspective
AA for the AA
BY CHRIS KANTROWITZ
Good morning sunshine. Wake up. The election is over. Wipe the brown off
your nose and be afraid. Not of my naked body. But of your future. A bleak
future in a state full of contradictions.
Oregon has dry cities like Monmouth yet is one of the wettest states. Oregon has the death penalty supported by right-to-lifers. Oregon even
has Eugene next to Springfield.
But the worst contradictions are fiscal: Oregonians want better schools,
more police officers and more prisons, but don't want to pay higher taxes.
Even our University harbors contradiction-bound philosophies: We have
an administration that desperately needs more money and an Alumni Association
that does not know how to raise it.
The University has suffered the slings and arrows of Measure 5 for my
entire academic career. But the net result of the state's reduced revenue
affects all students over the years. The cost of tuition increased by 30
percent.
The number of services available to students has been reduced. In many
cases services crucial to a student's success have been continued only
because students have decided to tax themselves in order to maintain that
level of service.
For instance, after Measue 5 passed, the University cut one full time
staff position out of the Career Center. This reduction in staffing made
running an effective center very difficult. Instead of living with this
decline in services, the students voted to tax themselves more in order
to pay for the position. Students saved the day. Problem solved. Not really.
The budget hawks in Johnson Hall got wind of this wonderful plan and
tried to cut another position. Students pay more and get less. But it is
not really the University's fault for what the Administration was forced
to do. The blame belongs to the voters.
Now that we can look forward to a second cut from voters, the State
System of Higher Education is going to have to shield itself. The Governor
has made a commitment not to cut education's budget any further. But remember,
that is only a goal. There are no guarantees in government (except that
they will tax you).
Currently the University of Oregon is doing its part to shield itself
from future shortfalls. We are getting down to the business of fundraising.
Creating endowments that will provide our community with a continuous cash
flow regardless of what the state provides (although if the state works
like Johnson Hall, it might reduce the amount they give us once we start
producing our own revenue).
The goal is to raise $200 million by 1998 and we're about half way there.
Sounds like we are doing a damn fine job.
There is one problem though: 70 percent of the money has been raised
by fewer than 20 donations. Five donors, including Phil Knight and Charles
Lundquist account for over $50 million in donations. Another twelve donors
have given a million a piece. If the University is going to survive another
funding crisis, it is going to need the help from thousands of donors,
not from just a handfull of multi-millionaires.
According to Alumni Association statistics, this handfull of donors
represents 1/6000 of the living U of O alumni base of 120,000 graduates.
The Alumni Association and its director, Don Rodriguez, relies too heavily
on the deep pocket books of very rich alumni. It is true that only a small
percentage of our graduates could afford to make such donations. This is
not cause for criticism.
The failure of the University's fundraising drive is not only connected
to the failures of the Alumni Association, but in the University's inablity
to create a culture of school spirit and pride.
The Alumni Association just doesn't get it: Their focus is on those
who have already graduated and moved on. Many of our most prolific donors
are graduates who attended the University at a time when there were all
school dances, and a homecoming that was actually noticeable on campus.
This is a very different University from the days of old. The only time
I've seen an ounce of pure school spirit was two years ago, waiting for
Rose Bowl tickets while camped out around Autzen Stadium. We braved the
cold, OPS and hours upon hours of no cable, all for the chance to drive
to Los Angeles and see our team get whomped. It was of no matter. We were
so proud of our Ducks that just being there was good enough.
But now we are in a losing season and the student section is empty again.
At a school with spirit and pride we could lose every game and it would
be of no consequence. Students would be in the stands rooting anyway. But
we are a more fickle generation of students.
The alumni sell out the tickets available to them. They come anyway.
They love the school and are proud to be Ducks. We could be too, but there
is no effort to make it so. A fun run and a banner across 13th is a lame
excuse for a homecoming.
For homecoming, we need a band on the quad, carnival rides at Autzen
Stadium, everyone wearing green and yellow the whole week leading up to
game day. Later in the year, an all-University Spring Formal would be nice
too, as would an all-school olympics which pits class years against each
other. If the University wants to secure future fundraising sources, it
needs to provide lasting memories that will translate into future income.
This past homecoming weekend I spent time with an alum who has given
much to this University not only with his time but with his money. His
legacy is not his own. His wife attended school as have his children. Though
he is not even an Oregonian he manages to visit the school often. He has
a genuine love for the University.
But his love for the past is met with his disappointment of the present:
His disappointment with the Alumni Association.
Not once did he see Executive Director Rodriguez step foot in the "Alumni" tent in the Autzen parking lot. What made the situation even worse was that the tent looked no different for homecoming than it always does, just
a drab dustpit selling cheap beer at an inflated cost, bad food that looks and tastes like the same garbage sold in the stadium and a little table with a few U of O knick-knacks for the nostalgic alum to shell out some dough for.
I returned to the tent for half time, and found nothing different. Business as usual. Students and Alumni celebrating a potential Duck victory and
no alumni networking anywhere. No name tags, no homecoming banner. Just
the same junk, different day.
Show the alumni some respect: Lay down some Astroturf, get rid of the
dust and hope the goons at the Alumni Association have the decency to show
up. Perhaps a cameo appearence by Rodriguez is too much to ask for.
I guess kissing rich alumni ass up in the sky boxes is the only thing
our Alumni Association is good at. No wonder only 13,000 out of the 120,000
alumni are members of the association. This must mean nearly 90 percent
of our alumni must not be good enough or wealthy enough for Rodriguez and
the Alumni Association.
A $200 million endowment might seem like a lot of money to you but consider
this. At some colleges around the country that amount is the interest earned
each year on their endowment money. If the University wants to take a step
towards success it is about time they reconsider how they approach fundraising.
It starts from the day a student is admitted to the university not the
day he or she becomes a millionaire.
Chris Kantrowitz, a senior, is a featured columnist for the Oregon Commentator
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